Channel Marketing Manager

  • Location

    San Jose

  • Sector:


  • Job type:


  • Contact:

    Natalie Oliver

  • Contact email:


  • Job ref:

    NO -122

  • Startdate:


  • Consultant:

    Natalie Oliver

My client is a B2B payments platform that is revolutionizing the way businesses process payments. Their software makes it possible to digitize receivables, automate processing, reduce time-to-cash, eliminate transaction fees, and enable new revenue. They are scaling out their Marketing team and looking for a Channel Marketing Manager.

Roles & Responsibilities

  • Creates and manages annual marketing plans targeted towards their strategic alliance and channel partners.
  • Creates partner-specific marketing materials including: presentations, content for collateral and web pages, promotions, sales tools and other deliverables.
  • Creates, coordinates and delivers presentations for speaking events including seminars, webinars, trade shows, podcasts and conferences.
  • Works with team members (Sales, Marketing, Product) internally and at partners to support GTM plans and co-sell sales plays.
  • Assists with go-to-market campaigns for new product launches or releases specifically focused around our alliance and channel partners and their ability to sell their joint solutions.
  • Liaisons with AR/PR regarding positioning and information needed for articles and public relations materials.
  • Provides input to product management for product requirements necessary by our integration partners and/or joint customers.
  • Stays current on the competitive landscape and ensures effective positioning of their solutions for the partners.
  • Builds brand awareness and preference through partner-related activities in a competitive environment.


  • Bachelor’s degree in Marketing, MIS, Business, or equivalent professional experience.
  • At least 5 years of experience marketing B2B or SaaS solutions to channel or alliance partners
  • At least 2-3 years of experience giving presentations and/or product demonstrations.
  • Excellent communication, presentation and writing skills are mandatory.
  • Detail oriented with strong research skills.
  • Possesses demonstrated leadership qualities and self-sufficiency.
  • Proven ability to work as a member of a team to meet critical deadlines.
  • Multi-tasker comfortable working in a fast-paced environment where strategies or campaigns can quickly shift as business needs warrant.
  • Familiarity with ERP and the accounts receivable/payable cycle a plus.